Diego Soroa

Diego Soroa is an architect-turned-innovation leader who blends technology, design, and transformative thinking to help global enterprises pursue radical change. A generative-AI expert and award-winning professor at IE Business School, he has founded multiple startups and earned distinctions including Entrepreneur of the Year and the Singularity University Global Impact Challenge award. His work integrates art, technology, and responsible AI to fuel curiosity-driven learning and real-world results.